Zara Seidler is one half of The Daily Aus, a news source for millennials who want the top news in under a minute a day.
The Daily Aus posts clear and concise Instagram stories and posts for the busy millennial. It’s designed to be read in under a minute as a part of weekday morning routines.
The Daily Aus: https://www.thedailyaus.com.au/
The Daily Aus on Instagram: https://www.instagram.com/thedailyaus/
How do you make complex news digestible on social media without being clickbait?
Break down big or nuanced issues over multiple posts/days rather than trying to cram everything into one caption; cut out the 200-300 words of 'fluff' found in traditional stories and give readers just the facts and stats.
Zara describes a viral post about Indigenous incarceration rates that drew racist backlash, and how an Indigenous commenter took it upon themselves to respond to roughly 300 hateful comments to educate others, which Zara found unsettling.
Every episode featuring Zara Seidler on The Daily Talk Show.
